Completion of a Training Course on the Impact of Media and Social Media on Markets and Investment

On Tuesday, February 10–12, 2026, a training course was held at Cihan University–Erbil. The course was organized by the Departments of Business Administration and Media in coordination with the Erbil branch of the Kurdistan Economic Syndicate. During the course, university lecturers presented several practical and academic topics.

On Wednesday, February 11, 2026, the second day of the training, Assistant Lecturer Aso Abdulrahman, a member of the Erbil branch of the Kurdistan Economic Syndicate, and Dr. Mahmoud Hamdamin, Assistant Professor at Cihan University–Erbil, delivered lectures on the role of media and marketing.

Assistant Lecturer Aso Abdulrahman focused on the foundations of social media marketing. He emphasized key principles such as defining objectives, developing effective content, and using social media platforms to improve marketing performance and increase brand visibility. Assistant Professor Dr. Mahmoud Hamdamin then highlighted the importance of media in investment decision-making, explaining how media channels influence investor behavior, perceptions, and decision-making processes in financial markets.

On Thursday, February 12, 2026, the third day of the course, Assistant Professor Dr. Hawkar Qasim Pirdawood, Head of the Department of Business Administration, spoke about the importance of big data and market analysis through social media. He explained how large volumes of social media data can be analyzed to better understand user behavior, market trends, and business performance. Several practical activities were conducted with participants, including real examples of data collection and analysis, to provide hands-on experience and strengthen understanding of real-world applications. Later, Assistant Lecturer Dilan Ismail presented a session on returns in digital markets, discussing emerging concepts, the importance of return on investment (ROI), and effective strategies for measuring and improving digital marketing performance.

The course topics were presented through both academic and practical approaches, incorporating discussion, real-life examples, and applied training. At the end of the course, Assistant Professor Dr. Hawkar Qasim Pirdawood distributed certificates to the participants and lecturers who contributed to the training.

Volunteers

# Image Name Duration Credits
1 Dlan Ismael Mawlood Dlan Ismael Mawlood 2 90
2 Azwar Mehdi Qasim Agha Azwar Mehdi Qasim Agha 2 90
3 Cihan University – Erbil Cihan University – Erbil 2 90
4 Hawkar Qasim Pirdawod Hawkar Qasim Pirdawod 20 90

As part of the ongoing activities of the Technology and Artificial Intelligence Course and within the framework of volunteer services provided by the “Zakāt al-Ilm” Foundation at Cihan University-Duhok, Mr. Bilal Hikmat Rasheed presented a lecture on August 9, 2026. The session focused on the importance of technology and artificial intelligence and their impact on various fields of work, aiming to develop and enhance the skills of the participants, who are staff members of the Khani Cultural and Media Center.

In line with the continuous directives of the University President (Prof. Dr. Zeravan Abdul-Muhsin Asaad) to emphasize awareness and development programs for all segments of society, and as part of the ongoing activities of the Zakat Al-Ilm Foundation at Cihan University-Duhok, a special seminar titled “First Aid” was presented on Tuesday, August 11, 2026.

The seminar was conducted by Mr. Bassam Shawkat and Mr. Karzan Ismail, lab instructors in the medical laboratories at the university, for the participants of the 5th Pedagogical Course. The session covered in detail the core principles of first aid, urgent procedures for saving patient lives, and effective protocols for managing emergency situations to protect community health.

Under the directives of Prof. Dr. Zeravan Abdulmuhsen Asaad, President of Cihan University-Duhok, the Scientific Zakat Institution organized a special awareness seminar for student transport drivers. The main objective of this seminar was to enhance the drivers’ ability to cope with psychological stress during work and control emotional outbursts (anger).

During the seminar, several key topics were emphasized, including:

– Proper methods for interacting with students’ behaviors and psychology.

– Self-control techniques during traffic congestion, alongside mental preparedness for dealing with unexpected problems