A Training Course on the Impact of Media and Social Media on Markets and Investment Commences at Cihan University–Erbil

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March 5, 2026
Teacher Training and Professional Development
Credit: 90

On Tuesday, February 10, 2026, the Headships of the Department of Business Administration and the Department of Media at Cihan University–Erbil, in coordination with the Kurdistan Economic Syndicate in Erbil, launched an intensive training course for students and lecturers from both departments.

The training course, titled “The Impact of Media and Social Media on Markets and Investment,” has started in the Cihan Academy Hall and is scheduled to continue for three days. At the beginning of the course, Assistant Professor Dr. Hawkar Qasim Pirdawood, Head of the Department of Business Administration, delivered an introductory speech in which he discussed the importance and objectives of the training course.

On the first day of the course, Professor Dr. Ayub Anwar Smaqayi, a university lecturer and representative of the Kurdistan Economic Syndicate in Erbil, presented a session on the influence of traditional media on consumer behavior. He focused on traditional media channels such as television, radio, newspapers, and magazines, explaining their important role in shaping consumers’ behavior, needs, and preferences. He also highlighted the power of advertising and its impact on individuals within society.

In another session of the course, Assistant Lecturer Azwar Mahdi Salih, Head of Media, discussed Media Department transformation and its impact on product development. During his presentation, Mr. Salih explained how changes in media technology and platforms affect product design, development, and marketing. He also emphasized the role of digital tools and modern media in understanding customer needs, improving product innovation, and increasing competitiveness and sustainability in the market.

At the end of the first day of the training course, students, lecturers, and attendees were given the opportunity to engage in discussion and ask questions about the topics presented, and the presenters provided clear and complete answers to all questions.

Volunteers

#	Name	Duration	Credits
1	Azwar Mehdi Qasim Agha	2	90
2	Cihan University – Erbil	2	90
3	Hawkar Qasim Pirdawod	2	93

Educational

First-stage students and teachers of Rwandz Technical Private Institute (Zakho branch) paid a visit to Cihan University–Duhok

First-stage students and teachers of Rwandz Technical Private Institute (Zakho branch) paid a visit to Cihan University–Duhok on Wednesday, 28th of January. In collaboration with Cihan Academy and the English Department at Cihan University, a scientific visit was organized for 30 students from the institute. During the visit, students were introduced to Cihan University, its colleges, and departments, and were given a tour of the university library. A seminar was then presented by Munawar Subhi Ibrahim, Head of Rwandz Technical Private Institute, and Ms. Chiyan Muatasim Jamil Al-Ibrahim, a teacher in the English Department at Cihan University–Duhok, focusing on scholarships and students’ future. The visit concluded with a tour of the Kurdish House at Cihan
University–Duhok.

Uncategorized

Media Department Student Discusses Artificial Intelligence on Speda Satellite TV Program

On Monday, December 28, 2025, Rizgar Salih, a third-stage student in the Media Department at Cihan University-Erbil, discussed the use of Artificial Intelligence (AI) by university students during a television program on Speda Satellite Channel.

The program, Amroy Speda, dedicated one of its segments to ‘The Use of Artificial Intelligence by University Students’. For this segment, the channel invited Rizgar Salih to share his insights. At the beginning of his talk, he stated: Artificial Intelligence is not entirely new, but it has now become widespread, especially among students, as it is a highly supportive tool that can provide significant benefits in education.

He added, Artificial Intelligence complements human work and advances society, but we must not forget that it cannot completely replace human jobs and professions.

Later, Rizgar Salih noted: University students should make the most of AI’s features, but they must not let it replace their own critical thinking. At university, we have various tasks and responsibilities; it is normal to use AI as an assistant to gather information or manage time. However, we must not rely entirely on it to complete all our tasks, as this could ultimately harm our academic and scientific development.

Regarding lecturers’ perspectives on students’ use of Artificial Intelligence he pointed out that many allow it, provided it is used correctly and within certain limits, so that students benefit rather than suffer harm. He also mentioned that many lecturers guide students on how to use AI effectively and responsibly.

In his concluding remarks, Rizgar emphasized that students must stay updated and aware of contemporary technological changes. Since the current era is known as the age of Artificial Intelligence, he stressed that it is essential not to remain ignorant of these advancements.

Community Engagement and Collaboration

The Department of Media at Cihan University–Erbil Organizes a Flag Day Field Activity

On Wednesday, December 17, 2025, on the occasion of Flag Day, the Department of Media at Cihan University–Erbil organized a field activity at Milli Market in the Newroz neighbourhood, under the supervision of Assistant Lecturer Ahmed Jamal Hama Karim.

The activity was participated by students from both the first and second stages of the Department of Media. During the activity, the students distributed Kurdistan flags and informational brochures to citizens at Milli Market in the Newroz neighbourhood of Erbil city. The brochure content included information about the Kurdistan flag and its components, as well as the history of raising the Kurdistan flag for the first time by Peshawa Qazi Muhammad. In addition, the brochure referred to the 2009 decision of the Kurdistan Parliament, which designated December 17 of each year as Flag Day.

The purpose of the activity was to commemorate Flag Day, raise public awareness about the history and symbolism of the Kurdistan flag, and foster loyalty and national identity among citizens. These aims reflect one of the main objectives of the Department of Media in organizing this meaningful activity.